We are extending a cordial invitation to you to visit your nearest Firefox Bike Station to checkout the Trek 2012 lineup.....
DISCOVER YOURSELF..........
About Firefox Bikes
- Firefox Bikes
- Greater Noida, U.P., Customer Care : 9891400800, India
- In early 2005 the cycling scene in India changed dramatically when Firefox introduced an imported range of approx 30 bike models into the Indian market. The first company owned Firefox Bike Station was opened in Delhi in April 2005. Designed, keeping in mind customer oriented bike & accessories displays & backed by trained sales & technical staff, the Bike Station proved an instant success & provided the template for future expansion. The present count of 8 company owned outlets & more than 60 carefully chosen Franchisee outlets all over India are testament to the success of Firefox's distribution strategy. The present range of almost 70 bike models provides the Bike Stations with the ability to offer bikes to all ages & category of buyers. In June 2006 Firefox teamed up with the finest cycling company in the world, Trek Bicycle Corp, USA& in 2010 this tie-up was further strengthened with the introduction of Gary Fisher Collection. Simultaneously in 2010, Firefox introduced Finish Line (specialists in cycling lubricants) & Slime (specialists in puncture resistant products) to the Indian market. The Trail Continues.
Thursday, February 2, 2012
Monday, January 30, 2012
Wednesday, December 28, 2011
Firefox MTV Adventure Bikes to be unveiled at Auto Expo
Premium segment bicycle maker Firefox Bikes today said the company, in collaboration with Viacom 18, will unveil four co-branded ""Firefox MTV Adventure Bikes"" at the upcoming Delhi Auto Expo.
Apart from launching the new range, the company will also be showcasing new product line including bike lubricants, puncture kits during the Auto Expo, it said in a statement.
"During the Auto Expo 12 Firefox Bikes would unveil four models of the co-branded Firefox MTV Adventure Bikes. In the near future, Firefox is all geared up to create and unveil MTV branded accessories," Firefox Bikes Managing Director Shiv Inder Singh said.
With an aim at providing complete biking solutions under one roof to its customers, Firefox Bikes recently tied up with several international brands to widen its spectrum of products.
The brands include SRAM of Taiwan for high-end bicycle components and Finish Line of the US for special bicycle lubricants. Firefox Bikes is the exclusive distributor for these brands in India.
Commenting on the tie up Viacom 18 Sr Vice President- Consumer Products Sandeep Dahiya said, "The launch of MTV adventure bikes also marks the beginning of extending MTV licensed products in unconventional categories and 2012 is going to see more and more of that."
Thursday, December 22, 2011
A group of cyclists tour the south to promote health and happiness
UDHAGAMANDALAM: Seventy cyclists who rolled out of Bangalore last Friday on an 8-day expedition, 'Tour of Nilgiris' covering mountain ranges in Karnataka, Kerala and Tamil Nadu, are to reach Ooty on Thursday, finishing their last stretch of about 46 km from Ooty to Kodanad View Point near Kotagiri in the Nilgiris, on Friday.
The annual cycling event organized by the Bangalore-based Ride A Cycle Foundation (RAC-F) is such a hit that within an hour, the online registration closed on June 1. "This is the fourth edition of the RAC-F. About 350 aspirants registered for the expedition out of which we chose 70 based on fitness and cycling experience," said Sridhar Pabbisetty, one of the co-founders of RAC-F and COO of the Centre for Public Policy, IIM, Bangalore.
According to him, age is no bar for the expedition. The riders include three women, expats and foreign nationals from the US and Italy, ranging from 14 to 60 years. Among them, three cyclists , Arun De'sylva, Chacko and Vishnu Navda are riding to support the social initiatives undertaken by Aarohi (Uttarakhand), BR Hills Tribal School and Wayanad Girijana Seva Trust.
With seven support vehicles including three motorbikes and an ambulance with a doctor and a physiotherapist, the seventy riders will pedal at least 860 km in eight days from Bangalore through Mysore, Hassan, Madikeri, Kannur, Sultan Bathery, Ooty and Kodanad. The riders are also accompanied by 30 support staff members who have undergone a workshop in first-aid.
According to Sridhar, in 2008, five cyclists planned a long ride along the Nilgiris. They were joined by 45 others. In the next edition, the number climbed to 70 and hit the century mark last year. "In all the four editions of the annual bicycle expedition, the riders comprised of students, army personnel and professionals from IT, corporate and health sectors.
Besides hitting a maximum height of 2,240 metres at Doddabetta in the Nilgiris, the highest peak in Tamil Nadu, the riders have crossed three wildlife sanctuaries including, Bandipur, Vynad and the Mudumalai Tiger Reserve apart from the Western Ghats. "They have pedaled at least 110 - 120 km a day barring rest days," Sridhar said.
To make the breathtaking ride challenging, RAC-F has added a 'race component' this year. Every day, those finishing 30-40 km distance first would win a diving package for a couple to the Andaman Islands. "With the race sections being introduced this year, there has been highly spirited planning between participants to form teams and outpace each other," Sridhar said.
Stating that the event is essentially aimed at reviving the cycling culture and its benefits to the masses including social, health, environment, tourism, traffic and urban transport, Sridhar said, "The cycling tour is a serious circuit for seasoned cyclists".
"Cycling as an extreme sport is becoming popular, and this annual cycling tour has put India on the global cycling map. The participation of foreign nationals testifies to this. It can be considered India's Tour de France," said Rajesh Nair, co-founder of RAC-F.
Source : TOI,
Thursday, December 15, 2011
FIREFOX BIKES NEEDS A BIKE GURU. IS IT YOU?
- FIREFOX BIKES NEEDS A BIKE GURU. IS IT YOU? We need a tech/marketing advocate for our Trek brand of bikes. This requires strong technical experience and expertise - you need to lead and conduct technical workshops (you'll be trained at Trek USA). You will also be a part of our marketing team (includes communications, PR, outreach programs, events). Please send us your resume(ajit@firefoxbikes.com) , with a short note on why you're the best candidate. For more details, contact Mr. Ajit Gandhi at +91 9810529291.
Friday, November 25, 2011
Precautions - Cycling in the dark, fog or winter months
You should take extra precautions to make sure that you are safe when cycling in the dark. As long as you have a few essential items like light, reflective clothing and reflectors on your bike, there's nothing to stop you pedalling the night away!
Follow the advice on this page to help you stay safe when cycling in the dark.
You should also think about parking you bike in a well-lit area.
Follow the advice on this page to help you stay safe when cycling in the dark.
Plan your route
Traffic-free routes, which feel safer during the daytime, may not be well-lit at night. If you know you are going to be cycling at night, it's worth thinking ahead and making sure that your route has street lighting. Sometimes it's safer to cycle on the road.You should also think about parking you bike in a well-lit area.
Watch out for hazards more carefully
Traffic isn't the only hazard at night. Watch out for uneven surfaces and potholes, animals, pedestrians in dark clothing and other cyclists without lights. Look for them carefully and give them a wide berth when you see them.Think about safety when turning right
If you want to turn right, it is more difficult and dangerous to move to the middle of the road when it's dark. Stop on the left hand side and wait for a gap in the traffic before you turn.Be seen
When cycling in the dark or in the winter when it gets darker earlier, it's even more important to make sure that you are visible so that other road users can see you.Here are some tips to help you do this:
Lights
- It is important to have lights on your bike if you are cycling in the dark. It will put you at risk if you cannot be seen and you will be breaking the law.
- You should have a white light at the front of your bike and a red light at the rear.
- Even if there are street lights and you can see easily without lights drivers will find if difficult to see you as a cyclist if you do not have lights at night.
- Lights for your bike should be British Standard BS 6102/3.
- You should put the lights where they can be easily seen, not hidden behind saddles or framework.
- It is a good idea to carry spare batteries and bulbs with you in case they run out when cycling along.
- If you see other vehicles using their light, use yours.
- Remember, if you are using dynamo powered lights they will go out when you stop, so road users will not be able to see you. You can buy dynamo lights which have a backup 'standlight' when you are stopped.
Reflectors
- Reflectors are also a good idea to be seen more clearly at night on you bike.
- You are required by law to have a red reflector at the rear of your bike.
- You should also have amber reflectors should on your pedals.
- Reflectors should meet British Standard BS 6102/2.
- Make sure your reflectors are clean at all times.
- You can also make your bike more visible by adding spoke reflectors.
Clothing
- Fluorescent or bright clothing helps you to be seen during the daytime, especially in dull weather.
- Reflective strips on coats, trousers and trainers can help you to be to be seen at night.
Other reflective items
- If you have no reflective clothing to wear at night, wear something white-coloured to increase your visibility.
- You can also add reflective items such as stickers, or slappits to dark clothing or bags to improve your visibility.
Friday, November 18, 2011
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